Cultural heritage mural
Specialty 03

Culture
& Identity
Strategy

We help cities preserve and activate their unique cultural assets as economic drivers rather than afterthoughts.

"Every community has a story worth telling. The question is whether you're telling it—or letting others tell it for you."

— Blueprint Municipal
What We Do

Authentic Stories,
Economic Impact

Culture isn't a nice-to-have. It's a competitive advantage. We help communities leverage their unique identity for economic benefit.

Cultural Asset Mapping

Comprehensive inventory of tangible and intangible cultural resources that make your community unique.

Community Narrative Development

Authentic storytelling that captures the essence of your place and resonates with residents and visitors alike.

Brand-Adjacent Identity

Visual and verbal identity systems that complement (not replace) existing municipal branding.

Heritage Monetization

Strategies to transform cultural assets into economic drivers while preserving authenticity.

Arts & Culture Integration

Weaving arts programming into economic development and placemaking strategies.

Cultural Tourism Development

Creating destination appeal through authentic cultural experiences and heritage storytelling.

Deliverables

Your Story,
Ready to Tell

We don't just write reports. We create tools your community can use to share its story with the world.

01

Cultural Asset Inventory

A comprehensive catalog of your community's tangible and intangible cultural resources.

02

'Story of Place' Narrative

A compelling, authentic narrative that captures what makes your community unique.

03

Activation Opportunities

Specific, actionable recommendations for bringing your cultural assets to life.

04

Storytelling Toolkit

Templates, talking points, and visual assets your team can use immediately.

Engagement Options

Choose Your Level

From discovering your story to becoming its steward, we offer engagement models for every stage.

Discovery

Uncover your story

A focused exploration of your community's cultural assets and identity.

30-45 days

Included

  • Cultural asset inventory
  • Stakeholder interviews
  • Historical research summary
  • Initial narrative framework
  • Opportunity identification

Not Included

  • Full narrative development
  • Brand identity work
  • Activation strategy
  • Ongoing advisory support
Most Popular

Narrative

Tell your story

Comprehensive cultural identity strategy with authentic narrative development.

3-5 months

Included

  • Everything in Discovery
  • Deep cultural mapping
  • 'Story of Place' narrative
  • Heritage monetization strategy
  • Brand-adjacent identity guide
  • Activation opportunities
  • Community storytelling toolkit
  • Implementation roadmap

Not Included

  • Ongoing monthly advisory
  • Event production
  • Marketing execution

Stewardship

Keep it alive

Ongoing partnership to evolve and protect your cultural identity.

Monthly retainer

Included

  • Monthly strategy sessions
  • Narrative evolution guidance
  • Cultural programming support
  • Stakeholder engagement
  • Heritage preservation advocacy
  • Partnership facilitation
  • Quick-win identification

Not Included

  • Full strategy overhaul
  • Brand redesign
Get Started

Ready to Build
Something Real?

Let's talk about your city's vision and how we can help turn it into projects—and projects into growth.