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Economic Development

Millbrook Growth Corridor

Millbrook, MIPopulation 18,00024 months

1

Major Employer

240

Housing Units

4.2x

Infrastructure ROI

$18M

Annual Payroll

The Challenge

Millbrook had a prime development corridor along a state highway, but decades of piecemeal development had created an unattractive, dysfunctional strip. The city wanted to attract a regional employer but couldn't compete on incentives with larger communities. They needed a strategy to make their corridor more attractive without breaking the budget.

Our Approach

Conducted corridor audit identifying constraints, opportunities, and quick wins

Developed unified vision for corridor development with design guidelines

Identified strategic infrastructure investments that would unlock development

Created marketing strategy targeting specific employer types suited to location

Structured public-private partnership for infrastructure cost-sharing

Coordinated residential development to support employment growth

Results

1

Major Employer

Regional distribution center attracted to corridor

240

Housing Units

New housing units in adjacent development

4.2x

Infrastructure ROI

Return on public infrastructure investment

$18M

Annual Payroll

New wages added to local economy

"Blueprint helped us see our corridor's potential and gave us a realistic path to get there. The results exceeded our expectations."

Robert Taylor

Mayor, Millbrook

Deliverables

Corridor vision plan
Infrastructure investment strategy
Design guidelines
Employer recruitment materials
P3 partnership structure
Implementation timeline
Get Started

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